• Internet Radio Metrics - Net Radio Data, a subsidiary of Bridge Ratings, offers Internet Radio ratings, Ad-Insertions and Podcasting measurement.

• Weekly Audience Profiles (WAP) - On-going weekly measurement of market listenership with weekly cumulative and favoriteness tracking. Bridge Ratings reports demographic groupings (18-34, 25-54) at this phase of the survey-in-progress.

• Monthly Rolling Averages - Cumulative sample sizes greatly reduce the variance or "wobble" present in most survey results. Bridge Ratings rolls together each cumulative week's results and delivers a more stable view of the marketplace within 72 hours of the completion of each month's interviewing.

• 12-Week Results - At the conclusion of each 12-week survey, result packages include micro-demographic breakouts (18-24M/W, etc.) as well as standard breakouts (18-34W/M). These reports also include audience trending results for "listened to more, less or the same" tracking which reveal a station's perceived appeal over time. Finally, the 12-week report incorporates broad demographic weekly trending during the survey period.

• 12-Week Rolling Averages - On-going measurement maintains sample integrity, delivering the maximum sample with each week's report - dropping out the oldest weeks and adding in the current week's results.

• Listener Behavioral Studies (LBS) and Audience Follow-Up Surveys - In the event a client wishes to learn more about listening behavior in regard to their own station, a competitor's station or the market in general, Bridge Ratings offers custom telephone interviewing or follow-up interviewing of survey participants.

• Advertiser Surveys - Sales managers consider this tool a useful strategic weapon. Tracking studies of market advertisers provide stations with insight into advertiser satisfaction with their own station or a competitor's.

• InstaQ - Instant qualitative which cross references listeners with advertisers. Allows sales management to show audience potential for specific clients.

• Market SnapShot - Launching a new format, changing target demographic or introducing a new air talent? Market Snapshot is the one-week ratings solution to determine if your tactics are on track. Customized demographic and geographic samples.

• ConsumerTrak - Deliver real-time consumer radio behavior to your client. ConsumerTrak monitors in-car listening of retail store traffic. Shows retail clients which radio stations their clientele are listening to.

• Industry Consumer Studies - Is increasing new media competition hurting traditional radio? Are listeners to terrestrial radio getting what they need? Bridge Ratings' Industry Consumer Studies reveal never-before-offered detail related to terrestrial radio listener behavior.

• DeepCuts Music Testing - Knowing all the songs that your audience wants to hear and how often to play them is critical information, especially in today's new media world. Bridge Ratings has replaced the expensive part of telephone research - the phone calling to an increasingly hard to reach public - with the Internet. Not only does Bridge Ratings let you test songs, but you can test all facets of your broadcast and station. Instead of just testing songs, test morning bits, radio spots, station bumper stickers, television commercials, printed advertisements, or the latest billboard about to go up. Learn more.