Media Expertise Meets Business Acumen: Unlocking Success in Media Consumption

Consulting Services Offered

  • Operations

  • Media Consumption of users of traditional and online radio, podcasting, on-demand music streaming

  • Talent recruitment and management

  • P&L Guidance

  • Marketing and Market Positioning

About Me

As a seasoned media executive, I bring a unique blend of strategic vision, data-driven insights, and entrepreneurial spirit to the table. My passion lies in understanding how audiences engage with media, and I’ve successfully translated this knowledge into revenue growth for Fortune 500 companies. Let’s explore how my expertise can benefit your business.

Key Strengths

1. Media Research and Analysis

  • Bridge Ratings Media Research: As a data analyst, I’ve provided invaluable insights to the media industry. My work at Bridge Ratings has equipped me with a deep understanding of media consumption trends, audience behavior, and market dynamics.

2. Turnaround Success and Expansion

  • Proven Track Record: I’ve orchestrated successful turnarounds for major corporations, including CBS and ABC. By implementing strategic changes, I’ve boosted revenues and profits, positioning these companies for sustained growth.

3. Entrepreneurial Ventures

  • Start-ups and Niche Solutions: I’ve founded and operated three media-focused companies, each addressing specific industry needs. From management consulting to consumer research, my ventures have made a meaningful impact.

4. Investment Banking Acumen

  • Structured Growth: My experience in investment banking involved advising media investments. I’ve overseen operational efficiency and P&L management, contributing to the financial health of media enterprises.

Education

  • Bachelor of Arts (BA): University of Miami

  • Master of Business Administration (MBA): University of Notre Dame

Executive Profile

Leadership and Analytical Expertise

  • Managed Large Employee Groups: As a Director, Vice President, and President, I’ve led diverse teams, fostering collaboration and achieving organizational goals.

  • Music Media Consumption Analyst: Over a decade, I’ve advised CBS Radio and Cumulus Media on audience behavior, market segmentation, and content optimization.

Consumer-Centric Approach

  • Quantitative and Qualitative Insights: My focus on consumer media consumption has shaped market segmentation strategies, ensuring tailored solutions for diverse audiences.

Effective Human Resources Management

  • Inter-Departmental Collaboration: I’ve successfully managed cross-functional projects, building cohesive teams across divisions.

Let’s Connect! If you’re seeking innovative solutions in media consumption and business, let’s explore how my expertise can drive your success. Reach out today to discuss how we can elevate your media ventures.

Contact Dave Van Dyke, President Bridge Ratings Media Research
dvd@bridgeratings.com
323.696.0967