Bridge Ratings StreamStats
Nielsen Research reports that more than 85% of music consumption these days is occurring on line and based Bridge Ratings’ analysis of our platform partners on-demand streaming continued its explosive expansion with a 50% increase over 2016 with 377 Billion streams .
Subscription streams are at 80% of total audio streams up from 76% in 2017.
The interest in music streaming by radio listeners has been the focus of many of the research studies we’ve conducted over the last four years here at Bridge Ratings and we see a direct correlation between radio listeners and their streaming behavior…each complements the other.
Understanding the relationship between these two behaviors is helping Bridge Ratings StreamStats clients properly align their on-air playlists with the true consumption behavior of their audience.
We see a direct correlation between use of on-demand streaming data for programming music and increases in audience tune-in occasions and time-spent-listening.
Music consumers utilize radio’s curation of all of the available good music to help them determine which songs they will stream and vice versa. Radio stations that pay attention to on-demand streaming data more closely mirror listener consumption behavior.
This is why Bridge Ratings offers this service which will give you real consumption insight not available from call-out or auditorium testing.
BRIDGE RATINGS ON-DEMAND STREAMING PACKAGES
A) National Streaming Overview
On-demand streaming ranker by format comparing national airplay and the format consumers’ streaming consumption.
B) National Streaming Trend Report
On-demand streaming ranker by format comparing national airplay, format streaming consumption and digital sales. Includes six week streaming trends.
Market Streaming Report
C) On-demand streaming ranker by market comparing market airplay and the market consumers’ streaming consumption.
Station Streaming Report
D) On-demand streaming ranker by custom (client) station comparing station airplay and the station Primary consumers’ streaming consumption.
Custom Panel Streaming Report
E) On-demand streaming ranker for custom panel of client-selected stations within format comparing the panel’s airplay and streaming consumption.
Competitive Streaming Report
F) On-demand streaming ranker by one competitor station comparing competitor airplay and the competitor’s Primary consumers’ streaming consumption.
Competitive Streaming Compare Report
G) On-demand streaming ranker (airplay and streaming) comparing client station with a competitor station.
H) Top 100 Market Streaming Report by Format
Market and station-specific on-demand streaming report of all songs streamed by station audience. Useful for discovering popular streaming titles not currently on station playlist.
I) Artist/Album Streaming Status
**AVAILABLE TO THE MUSIC INDUSTRY ONLY** - Artist or Album streaming performance Nationally, Regionally or by Market
J) Artist/Song Tracking By Region
**AVAILABLE TO THE MUSIC INDUSTRY ONLY** - Artist or Song streaming performance by Region and Radio Format
K) Year-end Top 1000 On-demand Streaming Report by Format
Current Contributing Music Streaming Platforms
- AMAZON PRIME
- APPLE MUSIC
- AOL MUSIC
- GOOGLE PLAY
- IHEART* (occasionally)
- JVC MUSIC
- Pandora Premium
- PASITO TUNES
- VERIZON WIRELESS
- XBOX MUSIC
StreamStats clients have been using this data over the long-term and are experiencing greater listener engagement, music lists more representative of today's actual consumption and improved ratings.
Send us your contact information below and we can answer any questions you may have.